After years of construction, Paris Saint-Germain is settling into its new training center in Poissy, a location that will succumb to lucrative naming rights.
The PSG men’s professional team will be preparing this summer at the new PSG Training Center in Poissy. For the other teams, the transition will take place over the next few months. To cover a portion of the €300 million investment, the club will proceed with a naming rights deal for the center, according to L’Equipe.
“Just as they did with Ooredoo at Camp des Loges in 2013, PSG is currently in discussions with partners to give a name to their new training center.”
“The Middle Eastern telecommunications company offered €20 million to PSG each year, but the naming rights for Camp des Loges were valued at around €5 million. The price for the new Parisian jewel in Poissy is expected to be even higher,” writes L’Equipe. However, no name has been revealed at this time.
