Paris Saint-Germain continues to position itself at the forefront of technology by announcing a strategic partnership with Matchain, a platform specializing in blockchain and artificial intelligence. This three-season contract (2024-2027) aims to revolutionize fan engagement and data management.
Matchain, as the Exclusive Partner for the Club’s Digital Identity, will provide decentralized identity (DID) solutions and data protection. This collaboration will enable the Parisian club to offer more secure and personalized digital interactions, integrating supporters into a decentralized ecosystem.
The partnership also includes the creation of a joint Innovation Studio dedicated to developing Web3 technologies, with the goal of significantly enhancing the fan experience. Through this initiative, PSG supporters will benefit from cutting-edge digital interactions while ensuring better protection of their personal data.
With this alliance, PSG once again affirms itself as a pioneering club in the realms of football and new technologies.