Pablo Longoria, the president of OM, believes that Ligue 1 won’t sink with the departure of Kylian Mbappé.
Kylian Mbappé is leaving PSG, a catastrophe as Ligue 1 renegotiates TV rights? Not at all, according to OM president Pablo Longoria. Everything will be fine, he tries to reassure. “What I don’t understand is this fatalism about losing Mbappé and TV rights, and this popular phrase: ‘Thank God, PSG came to save French football’s TV rights.'”
“The volume of television rights is similar to what we are dealing with now. What does this mean? Rights are set by the competition itself and by the story you tell around your own competition. It’s the spectacle that determines your TV rights, not a player or the stars. La Liga has continued to grow without Neymar, Messi, Cristiano.”
“Why? Because you tell a story during the week. The football level of Ligue 1 is high. Most stadiums are good. The level of attractiveness and television is good, but what we need to improve is the daily story we tell about the league. The problem in France is how we tell this story on a daily basis because we have fallen into sensationalism. And we need to talk about football, about sports, tell stories around the games.”
